Wednesday, March 07, 2007

Search. Send. Drive.

The Google Maps Send to Car feature just launched! It actually came online around 10am Tuesday morning PST, along with the BMW Assist page describing the feature. BMW then held a big press event at the International Motor Show in Geneva on Wednesday where they promoted this feature along with the launch of the new BMW 1 Series. On top of all this, BMW created this very polished video of the ideal German man using Send to Car on his way to a date with the ideal German woman:

Google Maps - Send to BMW

Given how slow moving car companies traditionally are, this feature is very cool. I am quite impressed with BMW. And to Google: keep the cool features coming!

1 comment:

Anonymous said...

Does this mean you are going to get a BMW now? Btw, BMW uses Inrix (http://www.inrix.com/) for their in-car traffic.. perhaps google should take a look for g-maps? (i know the guys at inrix :-D)

ps. time for lunch again!